Jewelry photography, without the studio.

Why we built it

A professional jewelry photoshoot — the kind with a real studio, a stylist, a hand model, and proper lighting — can run $2,000 to $5,000 per session in the U.S., ₹40,000 to ₹2,00,000 in India, and proportional numbers in Europe, the Gulf, and Australia.

For most jewelry businesses — the solo designer on Etsy, the third-generation goldsmith adding e-commerce, the DTC brand testing twenty new SKUs a month — that price tag is the difference between launching and not launching. The pictures that should sell the work end up being the reason it doesn't sell.

AI image models got good enough to change that. Hylo is the jewelry-specific layer on top: prompts that understand prong settings versus claw settings, framing that knows jewelry needs to be the hero of the frame, and outputs tuned for marketplace requirements (Etsy white-background rules, Amazon's 1:1 aspect ratio, Shopify's hero-image best practices).

Our Founder

Hylo was founded in 2026 by Harshal Patel, an engineer and entrepreneur who wanted to make studio-grade product visuals accessible to jewelry makers and e-commerce brands globally. Having seen firsthand how product photography costs and timelines delay collection launches, he designed Hylo to automate the physical photoshoot while keeping the actual jewelry details structurally and visually accurate.

Who Hylo is for

Independent designers, ateliers, DTC brands, studios, wholesalers, and marketplace sellers running real jewelry businesses across every major market — New York, London, Mumbai, Jaipur, Dubai, Paris, Bangkok, Antwerp, Sydney, Singapore. Solo designers shooting on a phone all the way up to 20-person brands with in-house creative directors.

Hylo is for the thoughtful middle: a founder who handles product, ops, and marketing and can't afford a full-time photographer.

How it works

• AI Photoshoot. Upload a product photo. Pick a style. Get studio-quality images in dozens of compositions.
• AI Retouch. Backgrounds, color correction, shadow cleanup, blemish removal — in batch, for marketplace-ready output.
• AI Video. Short product videos for Instagram, TikTok Shop, and storefront hero reels.
• Brand Kit. Set up your brand colors, voice, and product categories once — every generation respects them automatically.
• Creative Library. Everything you generate is searchable, taggable, and exportable. Build your own asset library that grows with your catalog.

What Hylo isn't

Hylo isn't a Midjourney wrapper or a generic AI art tool. It isn't for fashion shoots, food photography, or fine-art portraits. It's a jewelry-first product and stays focused on that.

We also don't train AI models on your uploads, and we don't sell your data. See the Privacy Policy for specifics.

Pricing

Hylo runs on a one-time plan purchase model. No auto-renew. Free trial credits on signup, no card. See /pricing for current plans.